Confessions of an advertising man
Explore Confessions of an advertising man by David Ogilvy; Matthieu Deloison: 9 Hacker News mentions from 9 participants in 2007-02-22–2026-11-01. Read original excerpts, compare opinions and save this book.
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9 mentions · 9 participants · 3 recommenders
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Read on Hacker NewsA few books I have in queue; The Wealth of Nations - Adam Smith Rework - 37 Signals Ogilvy on Advertising / Confessions of an Advertising Man - David Ogilvy
Read on Hacker NewsMy business partner recently gave me the book "Confessions of an Advertising Man" (by David Ogilvy) and one thing that struck me is that ad research data shows that using photos of people (as opposed to nothing or to sketches) in marketing dramatically increases interest in the product/article. Your home page is very informative - great. But maybe sprinkle one or two photographs alongside the text?
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